Permalinks are the permanent URLs to your individual weblog posts, as well as categories and other lists of weblog postings. A permalink is what another weblogger will use to link to your article (or section), or how you might send a link to your story in an e-mail message. The URL to each post should be permanent, and never change â hence permalink. Take a look at how to fix the WordPress permalink 404 error
You may get a 404 page on posting content in your WordPress installation if you are missing the .htaccess contents inside the folder.
1. The following permalink rewrite code should be included in your .htaccess file:
# BEGIN WordPress
<IfModule mod_rewrite.c>
RewriteEngine On
RewriteBase /
RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule . /index.php [L]
</IfModule>
# END WordPress
If the Permalink Rewrite Code is not in .htaccess file, a Not Found error will be returned. So make sure permalinks are added to .htaccess always
2. Redirect Loop not working (Loop goes never ending cases)
This is an another issue with WordPress installation. To fix the issue try the following steps given below,
Check Permalinks from WP-Admin. Go to Dashboard -> Settings -> Permalink Settings -> Common Settings.
Happy blogging !!! ð